# HubSpot and Google Analytics analytics data do not match

**URL:** <https://community.hubspot.com/t/hubspot-and-google-analytics-analytics-data-do-not-match/110516>\
**Category:** Blog, Website & Page Publishing\
**Tags:** crm\
**Created:** [July 2, 2024, 10:22am UTC](https://community.hubspot.com/t/hubspot-and-google-analytics-analytics-data-do-not-match/110516 "2024-07-02T10:22:35Z")\
**Posts on this page:** 1\
**Showing post:** 2

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**Author:** ![karstenkoehler](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/karstenkoehler/32/68554_2.png) [@karstenkoehler](https://community.hubspot.com/u/karstenkoehler)\
**Post date:** [July 2, 2024, 10:25am UTC](https://community.hubspot.com/t/hubspot-and-google-analytics-analytics-data-do-not-match/110516/2 "2024-07-02T10:25:15Z")

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Hi @ABellini,

HubSpot has a detailed article about the reasons behind differences in measurements and potential issues: [HubSpot analytics and Google Analytics don't match](https://knowledge.hubspot.com/reports/why-do-hubspot-and-google-analytics-not-match)

Specifically:

> * * *
> 
> **Please note:** while HubSpot session numbers can be closely aligned with Google Analytics session numbers, these two numbers are not expected to match exactly.
> 
> * * *

Please have a look and report back if you have any follow-up questions!

Best regards

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_[View the full topic](https://community.hubspot.com/t/hubspot-and-google-analytics-analytics-data-do-not-match/110516)._