Hi @GabrielSkelly While the CRM is set up mainly to support the sales process, it can be adapted for use to track customer success. You can use email tracking to handle customer service issues, create custom properties to mark training milestones, and adapt the lifecycle stages or create custom pipleines to track onboarding.
The good news however is that HubSpot will introduce a Customer Hub to help track customer success, later this year. You can sign up to get notified when the beta is released here.
Thank you,
Ed Justen