How to measure contacts who resubscribed via a form?

Marketing & Content Hub Lead Capture Tools
, ,
1

Hi,
We are super grateful for the new feature which allows the contacts who were previously unsubscribed to resubscribe on a form! Does someone know what is the best way to measure the number of contacts who are getting resubscribed?

Thank you so much for your help!

2

Hi @LydieP,

Unfortunately this is not possible, no. Unintuitively, there’s currently no way to identify how someone got their opt-in for a subscription type in HubSpot – so there’s not even a valid way to check whether someone opted in via a form (vs via other means).

This would be super useful to have however and you could request it from the HubSpot product team here: https://community.hubspot.com/t5/HubSpot-Ideas/idb-p/HubSpot_Ideas

Best regards