How can you extend the value of your next piece of content?

Making sure the quality and it is engaging.

I’m a big fan of taking a blog post, and getting a powerful quote from there to share on social.
Also taking the key info in there and using as an infographic/carousel frames/video on social.

I try to always take a single blog post and create at least 5 pieces of social content from it.

Keeping the topic relevant, interesting and trending at the moment.

I will use a blog post content to create multiple channel of content. It can be used to create a Youtube videos, shorts, reels & Ebook. The same content can also be used for an interactive session/webinar.

It is ture that it takes alot time and energy to create peice of content, and to repupose the original conent, i would use the diffrent format. for an example, certain part of blog can be used for the instagram post, vidoes and also create short reels for instagram, youtube.

I will try to see which parts of my blog I can use for Instagram posts and try to animate my posts with a voice cover to post on YouTube.

After writing a blog post that truly has value, I’ll format it for social media channels, mainly LinkedIn and Instagram, and share it. I could also make a video graphic like an animated video and post it on my YouTube channel, which can be embedded into my blog post.

I could repurpose a blog post into social media content by extracting the key points and quotes from the blog post and transforming them into engaging social media posts or tweets, and I could also create eye-catching graphics or infographics for platforms like Instagram and Pinterest to maximise reach and impact.

I can reuse an email infographic by taking the main points of it and creating a blog post. I would use the graphics from the infographic in my blog post as well.

My Marketing Team is working on a new content marketing strategy that we will be implementing this upcoming year. It’s similar to the strategy suggested in the HubSpot video - but instead of creating the blog posts and forming that into a “guide” or long-form piece, we’re going to use SEO research and talk with our SME’s to determine an “Evergreen” piece of content that can live on our site. From there, we will be creating the “chapters” by sectioning out pieces of the long-form content and creating additional blogs, SM posts, email campaigns, infographics, etc.

It’s crazy how timely this video was to our plan! It’s nice seeing that our thoughts and thinking is justified and that other marketing professionals are using similar strategies!

I could make an infographic from my blog post. Then I could also make a social media post.

I could repurpose content into different formats. For example, videos or social media posts to make it more interesting for people.

Create a ‘How to’ blog post from a recent video uploaded on YouTube and then embed the link at the top area.

I will also add a meaningful CTA that will accelerate lead generation

Well, I don’t have anything already established, so I will have to keep this in mind. I heard Justin say how his wife and he went back to add links to their manual after they were ready to share it with the public.

Since I’m a blogger on Facebook, I think I must consider republishing some of my previous content. For instance, some of my content which has similar directions should be combined and republished as a series of content. Moreover, I will try to make some videos and link them to my blog posts.

Keeping in mind the ACE method and the the steps to repurposing a content from this course, I could repurpose my next piece of content into new formats to save time and energy

i’ll try sharing my content on social media such as fb, insta, tiktok and so on

How can you extend the value of your next piece of content?

I will extend the value of my next piece of content by promoting on my social media accounts as well as asking others.

Embedding links to other formats such as social media, using an image or 2 from our social media platform, integrating other content formats into the blog, updating old content with links to newer content

Link to relevant blog posts, create a podcast episode further discussing the topic, include an interview collaboration with an influencer. Create and link to a Youtube video that uses visuals and emotional content to cover the topic via multimedia.