I’ve been working with content marketing for over 10 years, and the most important thing here is: never stop learning!
Hey @RNavarro67, welcome to our Study Groups.
Absolutely agree! Continuous learning is the key to staying relevant and effective in content marketing. It’s amazing how the landscape evolves, and there’s always something new to explore and master.
What are some recent insights or strategies you’ve found particularly valuable in your decade-long journey?
Kindly,
Pam
I would say: segmentation strategies and accounts targeting, mmm probably us marketers are a little less enthusiastic about SEO (it works!, but when you are working for a startup, who have 1 year online it’s hard, but not impossible), e-books are dead (just some traditional corps still works), and tiktok as changed everything even for B2B.
Yes we keep learning everyday