Help with embedding personalised URLs in buttons in marketing emails

Marketing & Content Hub Email Marketing Tool
1

Hi there, I’d like some help including personalised URLs in buttons within marketing emails we send to our customers.

Context: Each of our customers has a ‘quote_id’ field; they can use this to access their most recent quote with us via “www.mybusiness/quotes/<quote_id>”
Objective: I’d like to have an ‘see my quote’ button in a marketing email. The way I’ve done this currently is to use the this URL in the button in these emails: “www.mybusiness/quotes/{{contact.quote_id}}”
Problem: When I do this and send an email via Hubspot, I’m encountering two issues:
1. instead of seeing the personalised URL in the email received, I’m seeing some hubspot email - “hubspotlinks.com/.../<some tracking code>”
2. This link does not redirect to the personalised URL we want
Pretty lost here - would love some help!

2

Hi @MatthewG,

HubSpot is very particular about the space characters in this syntax, inside of the curly brackets:

{{ contact.internalpropertyname }}

Fixing this should solve problem 2.

Problem 1 is based on HubSpot’s marketing email tracking. You can turn this off in the settings (Settings > Marketing > Email > Tracking) but then you’ll lose the tracking. If problem 2 is solved, problem 1 is more of a cosmetic question in your case.

Let me know how it goes!