This looks like a very interesting topic and group. Looking for some inspiration before I embark on a sales campaign and, of course, I look forward to helping in any way I can.
Hi @IMack.
Thank you for joining the Inbound Sales study group! 
We’re excited to have you here too! Was there anything specific you wanted to learn about?
Best,
Based on my understanding, on the frictionless sales, I think the Funnel and the spinning wheel is an excellent example to better health of our individual organisation, to garner more revenue , just by keeping the customer happy with over delivering and the best possible experience in focus.