Game of Emails: Compliance is Coming – Inbound24 Recap

Hi @dschwarz,

I hope you’re doing well. I have a question regarding email campaigns. If my goal is to achieve a 40% open rate, what level of personalization would you recommend? Previously, my team spent about an hour personalizing each email, which resulted in a 63% open rate. For context, I was writing email sequences for cold outreach to enterprise-level healthcare organizations.

Thank you for your insights.