Form Submission Automatically Starts Download

Marketing & Content Hub Blog, Website & Page Publishing
2

Hey @Kselby

We achieved a Download Link by using a Simple Call-To-Action (CTA) then embedding the CTA in a web page (WordPress in this case).

The good thing about this process is that you will have views/download information and you can tie it into your campaign stats.
Here’s how we do it:

PDF

  1. Go to Marketing > Files & Templates > Files.
  2. Upload the PDF
  3. Click on the file which opens the panel on the right with the file details.
  4. Copy the URL of the PDF

CTA

  1. Set up the CTA got to Marketing > Lead Capture > CTAs
  2. Create a CTA. (For future CTAs I find it easier to clone an existing campaign and edit the information).
  3. Enter the CTA Information
    1. Give the CTA a sensible name
    2. Select a Campaign (or create a new campaign)
    3. Select Web Link (the link tho the PDF)
    4. Paste in the URL from Step 4 of the PDF process
  4. Click on the Design Tab and change the button text
  5. The CSS should be fine unless you’re creating a new CTA from scratch.

Download Page

  1. To add the CTA to a page you’ll need to copy the Embed Code and paste it into WordPress.
  2. In WordPress you will need to be in Code View, not Preview mode (you should see the raw HTML).

TEST, Test, test

Run an end-to-end test to make sure it’s all working.

  1. fill in any forms to get to the download page
  2. download the document
  3. check the filename of the downloaded document
  4. check the statistics in HubSpot to make sure the download was tracked.

Have fun

Mike