We are using HubSpot Form analytics and we are quite happy with it. The only thing we cannot figure out is how to further filter results so we would be able to have report about form submitted for a particular country.
Hi @MUrsicRosas,
Unintuitively, there isn’t an out-of-the-box report for this. You’d have to create a custom report for this.
To do so, you’d first create an active list of all contact who submitted the form (Menu > Contacts > Lists > Create list > Contact-based > Active list > Form submissions).
Once you have this list, navigate to Menu > Reports > Reports > Create custom report > Single object > Contacts. Under Filters in the upper right, set the Create date to ‘All time’ and add an additional filter for contacts to be a member of the list you just created.
Next, you’d click Hide filters and click Add Contact Property to include IP country. Switch to the Visualization tab, choose a pie chart visualization and drag and drop Count of Contacts and IP country into the Displaying area. It should look like this:
Keep in mind that this is not the IP country of the form submission, but the overall IP country stored by HubSpot for this contact. In most cases it should be the same.
Let me know if you have any follow-up questions!
Hi @MUrsicRosas,
This can be achieved easily. Hover your mouse over the report and these symbols should appear in the upper right:

Click the slider icon on the left and then the Customize button on the lower left:
Once you’re in the editor, click into the Data tab (top center).
In the left sidebar, you should be able to click Add Contact Property and select IP country.
Now click into the Visualization tab and drag and drop IP country into the Displaying area. (Whatever you’re currently breaking your report down by – the color-coding – will disappear and be replaced by the IP country.)
Best regards
Hi @MUrsicRosas,
This report can’t be created then in the exact same way that you’re looking for. You can only create a report that displays the Count of Contacts created along the timeline of their Recent conversion, broken down by IP country.
Let me know if you have any follow-up questions.
Best regards
Thank you for your effort. How do I send suggestion to add the option to HS development team?
Hi @MUrsicRosas,
You can submit a request in the HubSpot Ideas section. It’s being monitored by the product team.
If you want others to be able to easily find the information in this thread, you can accept my previous reply as a solution. I’d appreciate it.
Have a great day!
Not sure if this helps you, but if you’d use Google Analytics to track hubspot form submissions you’d get all the info about the user like their country.




