Explaining the Lead Object to sales team?

We’re moving to using the Lead Object in the new year.

I’m trying to figure out the best way to explain it to the sales team. That after a Contact is made, they then need to create a Lead associated with that Contact and updates/activity are attached to the Lead object, not the Contact.

How are you explaining this to your sales team and how it is better for them?

Hey @awibb

Kindly go through the videos shared below Here’s an explanation of the Lead Object in HubSpot and how it can benefit your sales team:

Hi @awibb

Here is a video about how and when to use the Lead object and the Prospecting workspace

Hope this helps