What we try to do in our company is create a separate marketing email that we then send to all our employees (company notifications, system upgrades, and more). However, this also contributes to the overall ‘fake metrics’ mentioned above.
Please create an 'internal email category’ that will not affect open/click rates, that can be sent to ALL company employees, and with the possibility to send to unengaged colleagues WITHOUT having that affect overall score.
We would love to use HS as oppose to Outlook for these company updates, but it’s proving difficult, as it’s messing up our statistics.