Ensuring Complete Lead Information in HubSpot from Gravity Forms on WordPress

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Hi HubSpot Community,

My team uses Gravity Forms on our WordPress website (hosted on WordPress Engine) to capture inbound leads, and we’ve set all fields as required. However, we’ve noticed that some leads don’t fill out all fields. When this happens, the website prompts them to re-complete the form.

The issue we’re facing is that HubSpot is still receiving these leads, but with only the partial information they entered before the form submission error. This results in incomplete lead data within our CRM.

Question: How can I configure this so that HubSpot only receives leads with all required information filled out? Is there a way to filter incomplete submissions or improve how Gravity Forms syncs with HubSpot?

Thanks in advance for any advice or solutions!

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Hi @MSwire,

Thanks for reaching out to the Community!

As this behavior is related to the Gravity Forms integration, an externally provided integration, I recommend reaching out to their support team for assistance. Here are their support details for your convenience:

I hope this is helpful!

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Thanks for pointing me in the right direction Diana!