Hey Trav
Some great ideas there! Thanks for sending these over.
Right after posting I ended up taking a little bit of a different route for my own workaround. Creating 11 different CTAs and using a workflow to set the NPS field property, depending on the CTA clicked.
I wonder about its effectiveness on certain email readers, such as earlier outlook editions where CTAs don’t always load well. Although that’s all part of the fun in optimising!
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After this, I will be automating the follow up as scored.
Kind Regards
Steve
