Email v/s WhatsApp marketing

Recently I started to make some A/B testing to understand which channels for marketing campaigns have better conversion. Guess what?

WhatsApp had a 50% better open rate and 40% more conversion.

From now this will be my preferred marketing channel.

Does this also apply to you? What channel you prefer?

Thanks for sharing, @ClementeRTM!

This is very interesting insight :slightly_smiling_face:

Hey @ClementeRTM thanks for sharing. I’m curious, are you into products or services and which industry are you into? (if you don’t mind answering of course :slightly_smiling_face: ).

The reason I’m asking is that while I’m not surprised at all with your stats, I believe it might depend on the industry and type of service?

I agree with George. I look after a spa and we’re about to start with WhatsApp, especially to fill white space. What’s your market/product/service Clemente?