# Email name as personalisation token?

**URL:** <https://community.hubspot.com/t/email-name-as-personalisation-token/114063>\
**Category:** Reporting & Analytics\
**Tags:** starter\
**Created:** [August 8, 2024, 11:53am UTC](https://community.hubspot.com/t/email-name-as-personalisation-token/114063 "2024-08-08T11:53:09Z")\
**Posts on this page:** 2\
**Page:** 1

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**Author:** ![JVriezen](https://avatars.discourse-cdn.com/v4/letter/j/8dc957/32.png) [@JVriezen](https://community.hubspot.com/u/JVriezen)\
**Post date:** [August 8, 2024, 11:53am UTC](https://community.hubspot.com/t/email-name-as-personalisation-token/114063/1 "2024-08-08T11:53:09Z")

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Hi, i am trying to het my utm-tagging to work. In the default settings HS puts a email ID number in the utm-content. But in my google analytics reports this doesn’t make any sense, because i only see id;'s, not email names. So i am looking for a way to put the email name in the utm-content, dynamicly.  
Does anybody have an idea how to do that?

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**Author:** ![PamCotton](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/pamcotton/32/47916_2.png) [@PamCotton](https://community.hubspot.com/u/PamCotton)\
**Post date:** [August 8, 2024, 8:52pm UTC](https://community.hubspot.com/t/email-name-as-personalisation-token/114063/2 "2024-08-08T20:52:35Z")

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Hey @JVriezen, thank you for posting in our Community!

Currently, HubSpot doesn’t support using email names directly in UTM parameters due to privacy reasons. A workaround is to create a custom contact property with a user-friendly identifier or use Google Analytics custom dimensions to track meaningful data associated with the email ID.

I would highly recommend you to please post this idea at our ideas forum ([**here**](https://community.hubspot.com/t5/custom/page/page-id/ideaslandingpage)).

Our product team, who monitors the forum regularly, can read your specific use case and understand why this would be a useful functionality or change. It also helps other customers facing the same issue to advocate for its implementation on your behalf by upvoting on the thread as well.

Kindly,

Pam