Couldn’t agree more, as a sales person or marketer the main thing we need to see is who opened our emails, and we want to be able to do this in each particular sequence as each sequence is unique and targeted, it’s too general running a search on ‘Currently in sequence’ or ‘Recent sales emails clicked’.
I want to be able to click the “open rate” and see who engaged and is worth following up with.
It’s crucial information and something I would have expected Hubspot to already have, I’m quite surprised it doesn’t.