Dramatic Drop in Recorded Deals around 13-15 April 2026 in HubSpot

We are experiencing a sudden drop in recorded deals from our newsletters. Up until about April 12, all was fine. Then for no apparent reason, the recorded deals fell by about 80% and have been like that since.

Has anyone else experienced this and does anyone have any possible explanations?

Thank you.

Hi @JohnC1,

Would you have a bit more context? Which industry are you in, how exactly are your newsletters generating deals? Are you looking at a specific report, if so, what is the report filtering for? What is -80% in absolute numbers, roughly? Are we talking from 10 to 2, from 100 to 20, from 1000 to 200?

If you could share more details, that’ll help with troubleshooting.

Best regards