Dear all,
I am wondering if anyone of you is using the “Buyer Intent” functionality in HubSpot. What are your experiences with the domains visiting your website which have been identified by HubSpot?
Honestly, I tested it in two portals and compared the result with a different, more local tool. I would say >90% of the domains identified are different (not saying that the one or the other tool is right).
Someone who did some tests here as well?
Best,
Christian
Hey @ChristianRieck
Experiences can vary significantly, as different platforms may use varying methodologies for tracking and identifying domains.
If you’ve found over ninety percent discrepancy between the two tools, it could indicate different data sources or algorithms being used.
As per my suggestion, it is good to start working on both the domains which is identified by HubSpot and another tool and then see the results based on that will be able to identify which tool is better for you.