By setting goals and putting numbers to those goals, you’ll be able to figure out whether your SEO efforts are actually paying off. Many businesses will simply say, “We want to rank 1 for this keyword,” but that isn’t quite enough.
Keeping this in mind, what are the goals for your website?
Do you want to increase organic traffic?
Do you want to increase the number of leads from your website?
Do you want to design a mobile-friendly website?
Or is your goal something completely different?
Share your primary SEO goal in the comments below!
*To learn more about this, check out the SEO Basics lesson via HubSpot Academy.
Increase the number of leads from my website in such a way that I can be seen as the go to person to provide the necessary service (as it were provide the spade for the miner to make his money) and become a household name in the B2B industrial copy arena.
I wish to increase organic traffic as well as increase visibility for all linked pages associated with the company’s main site. I want the information to find the user, not vice versa.
