# Customizing hubspot email links for google analytics

**URL:** <https://community.hubspot.com/t/customizing-hubspot-email-links-for-google-analytics/19656>\
**Category:** Email Marketing Tool\
**Created:** [March 26, 2020, 2:45pm UTC](https://community.hubspot.com/t/customizing-hubspot-email-links-for-google-analytics/19656 "2020-03-26T14:45:59Z")\
**Posts on this page:** 4\
**Page:** 1

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**Author:** ![Rachael\_6D](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/rachael_6d/32/22307_2.png) [@Rachael\_6D](https://community.hubspot.com/u/Rachael_6D)\
**Post date:** [March 26, 2020, 2:45pm UTC](https://community.hubspot.com/t/customizing-hubspot-email-links-for-google-analytics/19656/1 "2020-03-26T14:45:59Z")

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Is there a way in Hubspot emails to customize the click through links so when I look at page traffic in Google Analytics, I see it as email versus a long code? I know I can see that once Source/medium is brought in, but for Page Overview links is all code, not the web page it was sent to.

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**Author:** ![MikeCormack](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/mikecormack/32/22307_2.png) [@MikeCormack](https://community.hubspot.com/u/MikeCormack)\
**Post date:** [March 26, 2020, 2:58pm UTC](https://community.hubspot.com/t/customizing-hubspot-email-links-for-google-analytics/19656/2 "2020-03-26T14:58:10Z")

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add a query string to the url before generating teh tracking code

ie ?email=yes

tracking generator will append the HS tracking code

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<div class="post-metadata">

**Author:** ![Rachael\_6D](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/rachael_6d/32/22307_2.png) [@Rachael\_6D](https://community.hubspot.com/u/Rachael_6D)\
**Post date:** [March 30, 2020, 3:25pm UTC](https://community.hubspot.com/t/customizing-hubspot-email-links-for-google-analytics/19656/3 "2020-03-30T15:25:12Z")

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No UTM needed? just ?email=yes to the end of the link

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<div class="post-metadata">

**Author:** ![MikeCormack](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/mikecormack/32/22307_2.png) [@MikeCormack](https://community.hubspot.com/u/MikeCormack)\
**Post date:** [March 30, 2020, 10:44pm UTC](https://community.hubspot.com/t/customizing-hubspot-email-links-for-google-analytics/19656/4 "2020-03-30T22:44:17Z")

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Yeah equally you can do that I like to double down so I have the campaign data and other methods.