Hi @ArnoldMA,
Thanks for getting in touch. Sounds like a great idea and I think we have just the thing to get you started. If you have a CMS Hub Pro or Enterprise, or Marketing Hub Enterprise subscription you can make use of HubDB.
You can store you app data within tables in HubDB, from there HubDB data can then be retrieved a few ways, depending on your use case. You can:
- Query the data externally via the HubDB API
- Use HubSpot’s HubL markup tags to pull data into the CMS.
- Use the HubDB API with serverless functions to provide an interactive web app experience.
Once you’ve managed to bridge the gap between your external data and HubDb, you can then render that data in your Marketing Emails using personalisation tokens. You could do this using the Progammable Email feature.
If you’re not familiar with HubL, it’s our HubSpot Markup Language which is an extension of Jinjava. You can use HubL alongside the Programmable Email beta to pull your HubDB data directly into your Marketing Emails.
Let me know if you have any questions on this!
Best,
Joe (HubSpot Moderator)