# CTA targeting based on campaign content interaction

**URL:** <https://community.hubspot.com/t/cta-targeting-based-on-campaign-content-interaction/81628>\
**Category:** HubSpot Ideas\
**Tags:** ctas\
**Created:** [May 19, 2023, 8:37pm UTC](https://community.hubspot.com/t/cta-targeting-based-on-campaign-content-interaction/81628 "2023-05-19T20:37:52Z")\
**Posts on this page:** 2\
**Page:** 1

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**Author:** ![SC4](https://avatars.discourse-cdn.com/v4/letter/s/a9adbd/32.png) [@SC4](https://community.hubspot.com/u/SC4)\
**Post date:** [May 19, 2023, 8:37pm UTC](https://community.hubspot.com/t/cta-targeting-based-on-campaign-content-interaction/81628/1 "2023-05-19T20:37:52Z")

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Right now you can target known and unknown visitors on the new CTA tool using a lot of useful filters. A filter that is missing is campaign interaction. Campaigns are much easier to update than SEO topics, and track both known and unknown visitors.

 ![SC4_0-1684528398126.png](https://d2qpr2jzcazej7.cloudfront.net/original/2X/1/19896927915c5762dcf33b95a0980e8c37bf3a3c.png)

Having this option would enable us to use campaigns as the content library for the CTA as opposted to individually adding each webpage/blog article our CTA should pop open on.

 ![SC4_1-1684528577212.png](https://d2qpr2jzcazej7.cloudfront.net/original/3X/8/d/8d6cccec630b4242efea0275d8613224ccce90ae.png)

 ![SC4_2-1684528634295.png](https://d2qpr2jzcazej7.cloudfront.net/original/3X/b/6/b606c8ee81bf52c6a6a349016ca19f8c148bfe53.png)

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**Author:** ![auto-mate](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/auto-mate/32/99678_2.png) [@auto-mate](https://community.hubspot.com/u/auto-mate)\
**Post date:** [May 28, 2024, 11:38am UTC](https://community.hubspot.com/t/cta-targeting-based-on-campaign-content-interaction/81628/2 "2024-05-28T11:38:09Z")

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Yes!  
Should be able to filter by campaign… but also by source… and really by UTM… !  
If we could filter by UTM then it would be easy to create pop ups for specific target segments based on campaign, channel, medium etc.
