# Creating vanity url within HubSpot

**URL:** <https://community.hubspot.com/t/creating-vanity-url-within-hubspot/57341>\
**Category:** HubSpot Academy Educational Examples\
**Created:** [May 19, 2022, 8:48pm UTC](https://community.hubspot.com/t/creating-vanity-url-within-hubspot/57341 "2022-05-19T20:48:39Z")\
**Posts on this page:** 8\
**Page:** 1

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**Author:** ![BShukla19](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/bshukla19/32/100296_2.png) [@BShukla19](https://community.hubspot.com/u/BShukla19)\
**Post date:** [May 19, 2022, 8:48pm UTC](https://community.hubspot.com/t/creating-vanity-url-within-hubspot/57341/1 "2022-05-19T20:48:39Z")

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**What is meant by vanity URL?**  
A vanity URL is a truncated uniform resource locator (URL) that redirects a longer URL, while also extending an organization’s brand. The domain name for a vanity URL is usually shorter than ten characters and looks somewhat similar to the organization’s regular domain name.

**Why use vanity links**

**?**  
Vanity URLs can be incredibly helpful for your business’s online presence. First, they’re simply easier to remember than a standard URL. Having a URL that’s short and easy to remember will make it much more likely that your audience will actually visit your website.

\> raise brand awareness  
\> works magic for SEO  
\> easy to share  
\> looks better in print  
\> make your links trustworthy  
\> memorable  
\> better ads

**Implementation**

Here I can show you how you can create vanity URL within HubSpot.

## Add a new URL redirect

1. In your HubSpot account, click the settings **settings icon** in the main navigation bar.
2. In the left sidebar menu, navigate to **Website \>**  **Domains & URLs**.
3. Click the **URL Redirects** tab.
4. In the upper right, click **Add URL redirect**.
5. In the right panel, select the **Standard** redirect type. A standard redirect is used to redirect one URL to another.
6. In the **Original URL** field, enter the **full URL** or **URL path** that you want to create as a

vanity URL

.

1. In the **Redirect to** field, enter the **URL** of the page you want to show the contents of target page. When redirecting to an external page that’s not hosted on HubSpot, be sure to enter the full URL, including _http://_ or _https://_ (e.g., [http://www.domain.com/name-of-page](http://www.domain.com/name-of-page)).
  - **Match query strings:** only redirect the page from the exact original URL entered. This means that if the original URL has any additional parameters, the redirect won’t be applied. This option is not selected by default.

  - **Ignore trailing slash:** apply the redirect whether the original URL includes a forward slash / at the end or not. This option is selected by default.

  - **Ignore protocol (HTTP or HTTPS):** apply the redirect whether the original URL starts with _http://_ or _https://_. This option is selected by default.

  - **Note:** explain why this

  - Now here game starts

2. Click **Add URL redirect.**

**When you have edited your redirect’s advanced options, click Update URL redirect to apply your changes.**

\*\*

 ![vanity.png](https://d2qpr2jzcazej7.cloudfront.net/original/3X/4/b/4b5d7bfc88cdfb649ec8c1d6c32d018174287a8c.png)  
Vanity URL\*\*

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**Author:** ![kvlschaefer](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/kvlschaefer/32/71076_2.png) [@kvlschaefer](https://community.hubspot.com/u/kvlschaefer)\
**Post date:** [May 20, 2022, 2:14pm UTC](https://community.hubspot.com/t/creating-vanity-url-within-hubspot/57341/2 "2022-05-20T14:14:41Z")

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This is great! Thanks for sharing @BShukla19!

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**Author:** ![LQuinn](https://avatars.discourse-cdn.com/v4/letter/l/dfb087/32.png) [@LQuinn](https://community.hubspot.com/u/LQuinn)\
**Post date:** [March 22, 2023, 10:07am UTC](https://community.hubspot.com/t/creating-vanity-url-within-hubspot/57341/3 "2023-03-22T10:07:40Z")

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This was super helpful thank you! 😊 Really clear and simple instructions.

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**Author:** ![kmorrow](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/kmorrow/32/7115_2.png) [@kmorrow](https://community.hubspot.com/u/kmorrow)\
**Post date:** [March 23, 2023, 7:29pm UTC](https://community.hubspot.com/t/creating-vanity-url-within-hubspot/57341/4 "2023-03-23T19:29:10Z")

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I get an error message that says “The destination URL must point to a HubSpot hosted domain.” Literally just trying to send an email with a bookings link but I’m running into this problem: [https://community.hubspot.com/t5/Email-Marketing-Tool/Outlook-Booking-link-not-working-with-auto-parameters/m-p/376399.](https://community.hubspot.com/t5/Email-Marketing-Tool/Outlook-Booking-link-not-working-with-auto-parameters/m-p/376399.)

This was the propsed solution but it’s not working. Anyone have any ideas?

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**Author:** ![MiaSrebrnjak](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/miasrebrnjak/32/10_2.png) [@MiaSrebrnjak](https://community.hubspot.com/u/MiaSrebrnjak)\
**Post date:** [March 29, 2023, 5:25pm UTC](https://community.hubspot.com/t/creating-vanity-url-within-hubspot/57341/5 "2023-03-29T17:25:09Z")

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@BShukla19 do you maybe have any advice for @kmorrow? Have you ever come across a similar error?

Thank you!

Mia, Community team

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**Author:** ![LQuinn](https://avatars.discourse-cdn.com/v4/letter/l/dfb087/32.png) [@LQuinn](https://community.hubspot.com/u/LQuinn)\
**Post date:** [March 29, 2023, 6:04pm UTC](https://community.hubspot.com/t/creating-vanity-url-within-hubspot/57341/6 "2023-03-29T18:04:24Z")

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Unfortunately I had the same issue trying to point to a Google site of ours. A standard redirect worked but couldn’t use “proxy”.

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**Author:** ![DejanC](https://avatars.discourse-cdn.com/v4/letter/d/91b2a8/32.png) [@DejanC](https://community.hubspot.com/u/DejanC)\
**Post date:** [April 25, 2023, 9:39am UTC](https://community.hubspot.com/t/creating-vanity-url-within-hubspot/57341/7 "2023-04-25T09:39:39Z")

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I shortened the URL, with any provider and it worked for me. Try that.

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**Author:** ![gosteveb](https://avatars.discourse-cdn.com/v4/letter/g/b5e925/32.png) [@gosteveb](https://community.hubspot.com/u/gosteveb)\
**Post date:** [September 20, 2024, 1:26pm UTC](https://community.hubspot.com/t/creating-vanity-url-within-hubspot/57341/8 "2024-09-20T13:26:29Z")

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Looks like what I need but when clicking on settings i do not see **Website \>**  **Domains & URLs ???**

Am I being stupid or has the menus changed. Co-pilot suggested doing the sme thing so maybe it’s me - I am using the free version btw.

Thanks in advance
