Creating a Report with Multiple Metrics in HubSpot

The knowledge base article Understand different chart types in HubSpot reports describes a graph with Multiple Metrics:

I cannot find any way to create this graph, or any documentation of multiple metrics. How can the graph above be created as a Hubspot Custom Report?

Hi @SBrooks35,

On a vertical bar chart in the custom report builder, you should be able to drag and drop multiple properties (count or number) onto the y-axis. This only works without a breakdown applied.

If this is not working for you, please share a screenshot if the report configuration.

Best regards

I am trying to report on two different measures (e.g. A & B) which are stored as date fields. In the graph above the multiple measures are reported relative to a common delivery date.

I can report each one separately and by default they are grouped by month, like this:

But combining them on the Y access as suggested only provides the summary counts:

I was trying to have the measures grouped by month along the X axis (visually similar to the multiple measures report in the original post), but it doesn’t look like this is possible without having a common datestamp field to assign to the X axis

Hey @SBrooks35,
Thanks so much for posting in the Community and providing these screenshots and context. Re-tagging @karstenkoehler for visibility!
Shane, Senior Community Moderator

@SBrooks35 thank you for your reply. You shared the resulting chart, not the configuration. Can you please share a screenshot of the configure tab?

Not that the below configuration makes sense - but it shows that it’s possible to add multiple # data sources to the y-axis:

Hey @SBrooks35,
I just wanted to make sure that you saw Karsten’s request for screenshots of your Configuration tab.
Shane, Senior Community Moderator

Looking at your screenshots, I want to be straight with you: what you’re trying to do is not currently possible with a single custom report in HubSpot’s native report builder.

Here is the specific limitation. HubSpot’s custom report builder lets you add multiple metrics to the Y-axis, but it requires a single X-axis dimension. When your two measures are separate date properties on the same object, there’s no way to normalize them to a “common delivery date” X-axis in one report because HubSpot treats each date property independently and can’t calculate a relative time offset between them.

The chart in the Knowledge Base article you referenced (multiple colored bars per time period) is achievable only when your measures share a natural common grouping dimension like deal amount broken by close date, or contacts by create date broken by source. It doesn’t work when your X-axis needs to be derived from two different date fields on the same records.

Your realistic options:

The simplest thing that works for most stakeholder dashboards is side by side. Create two separate reports, one per metric, both with date grouped by month on the X-axis. Place them next to each other on a single dashboard. Not the same as a combined chart visually, but it communicates the same insight and you can build it right now.

If there’s a logical relationship between your two date fields, you can create a calculated property that normalizes them to a single reference date and then report against that. This requires some property setup but it does make the combined chart technically possible.

If you genuinely need the exact visualization from the KB article with two date-based measures on a shared time axis, the cleanest path is exporting to Looker Studio, which has a free native HubSpot connector. It gives you the flexibility to define that kind of multi-date-field chart without the constraints of HubSpot’s report builder.

If you’re on Marketing Hub Enterprise, the Datasets feature is worth exploring for edge cases like this, though it may still hit the same structural wall on two separate date properties.

Bottom line: you’ve hit a real product limitation, not a setup error. If I were building this in production I’d go with the side-by-side dashboard option today and submit a Product Ideas post so HubSpot knows there’s demand for this.

Thank You for your detailed reply, @DanielGamboa, and for confirming my understanding of the requirement to have a single common dimension on the X Axis. I was hoping that I could just use Absolute Time as the common dimension instead of a record property.

I have gone ahead and simply created two separate reports for placement on the Dashboard