Creating a report that shows when emails have the highest open rates

Marketing & Content Hub Reporting & Analytics
1

Hello,

I’m looking to create a report that shows the average open rate of our emails over a set amount of time (i.e., one ot two weeks after the send). Our head of marketing wants to see when there is a ‘peak’ open rate time for our emails after they have sent (an hour? a day? a week?). It has been some time since I’ve worked in HubSpot reporting and I’m struggling to figure out to to configure this. Any suggestions?

Thanks!

2

Hi @KSarko,

This is a great question!

Let’s check with our experts to see what suggestions they have for you!

Hi @Lucila-Andimol, @Gilempert, @JuanGomez0818, @LautaroDelPlato - Do you have any advice for @KSarko ?

Thanks!

Diana

3

Hi @KSarko

if you have Marketing PRO

you can check out the Analyze tab of your email marketing section

there you will find this standard report showing your emails performance.

YOu can there add open rate, CTR, spam and other metrics you want to see.

It looks like this

Screenshot 2024-09-06 at 16.20.28.png
Screenshot 2024-09-06 at 16.20.28.png2328×1140 205 KB

To access this go to Marketing > Emails > Analyze Tab> scroll down

hope this helps