There is currently no facility to compare engagement of individuals across emails.
We have a campaign running across a number of weeks and emails and it would be really useful to be able to download the data of ALL those that engaged (opened and clicked) with our emails and then compare it alongside all of the other emails in the campaign.
This would enable us to see which contacts are engaged in specific topics, and in general with our brand and what we have to say. Also when we see a high level of clicks, we can summise that the content is also being shared, therefor perceived to be of higher value to that specific recipient.
This would give us a lot of really useful data to help us create tailored material to develop the realationship with those highly engaged individual and have more meaningful conversations.
The information is there - it would just be a huge manual task to extract it. It would be great if this could become part of the email comparison report - that I do think is great by the way.
