Hi @KyleJepson
Just wanted to say your session at Inbound was very helpful and informative.
Since that time we’ve started to implement a custom object called “publications”. A large portion of our business produces magazines and many deals, products, tickets, etc. get tracked, or have efforts rolled-up into a Publication or Issue. Happy we have this feature now as trying to do this before custom objects would have been difficult at best.
I saw mention of a use case for Subscriptions and it piqued my interest. We are currently trying to determine how to handle some subscription-based (annual) and/or VIP Programs that we are creating this year. We also have subscriptions for our magazines. Now I’m trying to determine would this be two objects or one? Technically a program and a magazine subscription are both “subscriptons” of a sort. So many choices 
Curious if anyone else has thought of dealing with Programs in this way. Any inherent downsides of using an object?