Hi Jonathan,
I wanted to send you an update I got from Hubspot support early September 2023:
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I can say that our internal product team is aware of this and we will be migrating and releasing Instant Form conversion leads on CAPI in the next couple of months. But we won’t have offline conversions (ie lifecycle stages) for non-Instant Form ads until likely 2024.
I gathered this info from a couple of other cases that seemed to have the same inquiry as you.
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So the situation seems to be exactly as you stated. They released the feature and it doesn’t actually work. I’m really unhappy that I had to spend months trying to get this working until someone finally admitted it’s not even possible to get it working. They should remove the events for Facebook and Linkedin if they do nothing in the ad platforms.
BR, Tero