Can "Email Subscription Types" be field to create a smart list?

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Q: Can “Email Subscription Types” be field to create a smart list?

Short A: Not currently.

Longer A:

Email Subscription Types in HubSpot work contrary to how many subscribers think and can lead to real frustration if overused. (see image for new location)

You may want to read these threads before investing too heavily in HubSpot’s Email Subscription Types functionality.

- Is HubSpot violating Canada’s anti-spam law?

Don’t mind the title. There is a very involved discussion in that thread about the serious issues surrounding the overuse/misuse of HubSpot Email Subscription Types. (a very good read)

- Opt users out of certain email types

A bit of an overview of the problem and one proposed workaround.

Of course, all of this may change at any time especially with the impending GDPR updates right around the corner.

Hope that helps save time.

Best,

Frank


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