# BI Tool Recommendation

**URL:** <https://community.hubspot.com/t/bi-tool-recommendation/56277>\
**Category:** CRM\
**Tags:** admin\
**Created:** [May 5, 2022, 11:04am UTC](https://community.hubspot.com/t/bi-tool-recommendation/56277 "2022-05-05T11:04:34Z")\
**Posts on this page:** 5\
**Page:** 1

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**Author:** ![03279](https://avatars.discourse-cdn.com/v4/letter/0/bc8723/32.png) [@03279](https://community.hubspot.com/u/03279)\
**Post date:** [May 5, 2022, 11:04am UTC](https://community.hubspot.com/t/bi-tool-recommendation/56277/1 "2022-05-05T11:04:34Z")

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Hey Community,

Can you suggest me great BI tools which are easier to integrate with Hubspot Sales and Marketing Hub

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**Author:** ![danmoyle](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/danmoyle/32/91166_2.png) [@danmoyle](https://community.hubspot.com/u/danmoyle)\
**Post date:** [May 5, 2022, 12:27pm UTC](https://community.hubspot.com/t/bi-tool-recommendation/56277/2 "2022-05-05T12:27:27Z")

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@03279 here are a couple resources with lists and insights for BI tools + HubSpot:

- [17 Business Intelligence (BI) Reporting Tools](https://blog.hubspot.com/marketing/best-reporting-and-bi-tools)
- [Best Business Intelligence Apps Integrated with HubSpot CRM](https://www.getapp.com/business-intelligence-analytics-software/business-intelligence/w/hubspot-crm/)

Personally a couple favorites I’ve seen with clients are Databox and Zoho Analytics.

Question back for you: What BI analytics are you looking for? Are you not finding them in HubSpot?

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**Author:** ![03279](https://avatars.discourse-cdn.com/v4/letter/0/bc8723/32.png) [@03279](https://community.hubspot.com/u/03279)\
**Post date:** [May 6, 2022, 10:14am UTC](https://community.hubspot.com/t/bi-tool-recommendation/56277/3 "2022-05-06T10:14:55Z")

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Nope I cant find it on HubSpot. I am looking for a BI tool which allows to build reports with custom formula if needed

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**Author:** ![jnix284](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/jnix284/32/29_2.png) [@jnix284](https://community.hubspot.com/u/jnix284)\
**Post date:** [May 6, 2022, 11:55pm UTC](https://community.hubspot.com/t/bi-tool-recommendation/56277/4 "2022-05-06T23:55:25Z")

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@03279 Have you used Power BI before? It is my personal choice and there is an integration for it in the app marketplace:

> **[HubSpot Marketplace](https://app.hubspot.com/marketplace/21133407/apps/marketing/analytics-data/powerbi)**

This would allow you to build reports with custom formulas.

Here are the main features:

- HubSpot data can be queried and edited inside of Power BI, without affecting the integrity of the HubSpot database
- You will have one easy-to-use dashboard that contains all of your company’s key data
- Free templates available upon request

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**Author:** ![johnelmer](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/johnelmer/32/55984_2.png) [@johnelmer](https://community.hubspot.com/u/johnelmer)\
**Post date:** [July 3, 2022, 6:45pm UTC](https://community.hubspot.com/t/bi-tool-recommendation/56277/5 "2022-07-03T18:45:52Z")

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@03279 @Jnix284 Here is a working link to the [HubSpot Integration for Power BI](https://ecosystem.hubspot.com/marketplace/listing/powerbi), which is available in the HubSpot App Marketplace. By using the connector, you will be able to create an automated data refresh schedule so that each time you open Power BI, the most recent HubSpot data is used to update your report.