I would love to see Automated SMS attributed to goals inside of workflows. We have an SMS only workflow and the only way to track goals from it is UTMs inside of another tool.
Talking with Hubspot support, only automated emails get goal attribution. I know SMS is working to meet the goal because of my other triggers outside of Hubspot, but having the data populate inside hubspot is necessary so that I don’t have to do a workaround to take leads out of a workflow.
We desperately need this functionality to track success of SMS and to remove people from workflows! I also didn’t see a warning about this as I was setting up a workflow, so I didn’t realize this was lacking until I started investigating why I had no goal completions from an active workflow.
This seems like it wouldn’t be very difficult to fix. Some companies run SMS specific campaigns so it’s very disappointing that we can’t see the Conversions Goal in our workflows. Why the Goals rely on a Marketing email being sent is beyond me. I feel we could find a lot of great use for this if that simple limitation was gone.