# Auto-Merge Feature

**URL:** <https://community.hubspot.com/t/auto-merge-feature/139624>\
**Category:** HubSpot Ideas\
**Tags:** object\
**Created:** [September 16, 2025, 8:40pm UTC](https://community.hubspot.com/t/auto-merge-feature/139624 "2025-09-16T20:40:10Z")\
**Posts on this page:** 1\
**Page:** 1

<div class="post-metadata">

**Author:** ![JStamm](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/jstamm/32/93635_2.png) [@JStamm](https://community.hubspot.com/u/JStamm)\
**Post date:** [September 16, 2025, 8:40pm UTC](https://community.hubspot.com/t/auto-merge-feature/139624/1 "2025-09-16T20:40:10Z")

</div>

The new auto-merge capability includes being able to setup auto-merge when specific properties match. I would love to see the option to reject duplicate recommendations when specific properties meet a criteria.  
For example, we use a property to delineate contact records from one division to another. It is highly unlikely to have duplicates from one division to the other based on the type of audience they cater to.

Instead of having all of these contacts in the Manage Duplicates tool to review, I’d like to auto-reject the merge if property X = A and property Y = B.