Q: Attaching Offline contacts to a campaign? (as an ‘Influenced Contact’)
Short A: Send a ‘thank you’ or ‘nice to meet you’ email to the imported list of offline contacts via a workflow (important) and attach the workflow to a campaign.
Longer A:
When sent via a workflow attached to a campaign, email opens by contacts on the imported list of offline contacts causes each contact to be counted by that campaign as an ‘Influenced Contact’ (not a ‘New Contact’), and yields trackable data on multiple levels.
-1- At the campaign level
-2- At the workflow level
-3- At the email level
-4- At the utm_campaign parameter level (if used)
e.g., The utm_campaign parameter for this campaign is: examples-hubSpot-community-forum.
Having a contact appear in a campaign (and on attribution reporting) as an ‘Influenced Contact’ may be helpful. However, it’s not a solution to associate a contact with a HubSpot campaign as a ‘New Contact’.