Hi @amanda_p,
A few thoughts:
- While it may still be boring, think about the questions your team most commonly hears. Be helpful and answer those questions.
- Think outside the box and if there are ways you can make it less boring…for example, videos or graphics.
- Highlight your customers using stories or videos.
Unfortunately, some industries will be inherently more boring than others, but that doesn’t mean people aren’t looking for information. If you know you’re providing useful information, it may feel a bit less boring even if it’s not going to be on your list of must-reads for the weekend.
Josh