Thanks Andy, thatās encouraging news!
Seems you have already a good idea of how to customise records based on the actual hubspot user, one suggestion would be to also consider the other side, are all contacts / companies the same? For example a company record can be a customer, or a reseller / channel partner or a distributor, the information that we would display on a reseler record is not the same as a direct customer record.
Great news for the currencies, looking forwrd to it.
We use HubSpot to run our SaaS business. We love using the website analytics that HubSpot has to offer across our website and our app. We often refer to HubSpot over tools like Google Analytics our internal data warehouse because of how beautiful/easy reporting is in HubSpot.
The problem is that our app is using the same HubSpot analytics tracking code as our website. We can filter some of this data in HubSpot using the sub-domain filtering, but not in all aspects of HubSpot.
My dream would be to see a single HubSpot account have the ability to create multiple tracking codes, so we could tell HubSpot that these are different parts of the customer journey that we want to view differently inside HubSpot reporting.
Thatās actually a really good idea.
Will see if thereās a way to do it that doesnāt involve modifying the Javascript itself (thatās running on thousands of website).
One possible thought that comes to mind is creating a āmappingā of URLs to tracking IDs. So, we can then piggy back on existing segmenting features in our analytics already.
Example:
AcmeWidgets.com/app/* => utm=app
No promises -- itās likely that this is non-trivial, but will chat with the team about it.
Thanks.
Hi guys - First of all: Thanks for launching this aweseme new community!
Iāve used HubSpot for quite a few years already and have seen it grow from this tool that was laser-focused on marketing to a complete business application that caters to the whole organization. In fact, today all of our departments work with HubSpot in some way or another.
I love the one solution fits all approach because it makes things simple and efficient.
But I do wonder what this means going forward.
For example: If I think about Salesforce I see a monstrosity of disconnected joints that only barely functions cohesively - This is from personal experience. Whereas HubSpot is not only more pleasing to the eye, it also feels totally cohesive - One seemless experience for all marketing, sales, service, CRM, etc. stuff.
How do you make sure that this will still be true in the future? Or might there be a future where things become separated into difference environments?
This is something that Brian, the team and I talk about all the time.
One of the distinguishing features of HubSpot is not that the apps within the suite are āwell integratedā -- itās that thereās no āintegrationā at all. Itās all on the same common database and uses the same application framework, UI component library, etc.
In terms of how we continue to maintain that level of cohesion, the answer is simple (but not easy): Keep investing in our framework and database and over time, open more and more of it up to our partners as well, so things they build can share in that cohesion too.
Rest-assured, weāre going to be very, very mindful of not screwing up that easy, cohesive user experience. Itās a big part of what makes HubSpot, HubSpot.
Thank you for easing my angst @dharmesh! It was a briliant move to build HubSpot like this from the onset. It does force you to really think through any addition to the suite. Though I did not expect differently, it is something else to hear it from the leadership directly.
Hi there! Thanks so much for taking the time to talk to us today.
Currently, I am the sole HubSpot admin for our platform. Iām also our Salesforce admin, which often makes me compare the features of the two platforms. Often, I struggle with security and access privileges that users have within HubSpot. If I give access to a user to edit a field, that access allows them to edit all fields. This is very concerning because we have certain fields that should not be edited by users, but we cannot block them if they need to edit other fields. In Salesforce, each field has its own security level based on profiles. Weāve enabled roles in HubSpot, but it still doesnāt change this.
What Iāve found is that if users are unable to edit a field in Salesforce, they just log into HubSpot and make the change there. I would love to know if thereās anything on the roadmap to make user- or role-specific changes to individual field permissions, and anything else of this nature.
Hi @DanielaFonseca, Iām happy to report that we are currently working on field level permissions in HubSpot, there should be a beta out soon.
So good to know! Thank you!!
Also - one other question my team has been asking me for some time. Are there any plans to improve the list filtering features? For example, in Salesforce, you can add in one line of criteria that lets you add logic (for example, 1 AND (2 OR 3)). In HubSpot, we have to build two sections in the list criteria. This might seem small, but can be time consuming for a list with extensive criteria.
Thanks!
Hello again @DanielaFonseca, we have another team thatās thinking about making list filters easier too. Weāre still doing some research on it so I canāt say for certain that it will look like the example you described, but we have definitely discussed the pros and cons of that approach. If itās okay with you, I can put you in touch with the team thatās working on it, youāre feedback would be really valuable.
@AndyPitre I would love to provide some feedback! Feel free to let them know I am open to connecting. Thank you!
I know this was not meant to be a discussion, and I agree with your request.
With that said the workaround we use today is the reports for more elaborated and cross object filtering.
As a company the drank almost the complete cool-aid - using marketing automation, CMS and Enterprise CRM, weāre wondering about few things:
1. How do you see the company developing the CRM? do you see it as a complete replacment to the like of Salesforce?
2. Reporting has always been a weeker spot for Hubspot, and while we see improvement, it can be better and more flexible solution. Is there a roadmap in this area that you can share?
3. Sales processes especially in B2B keeps evolving and include more people, is Hubspot the accommodate it in things like - roles in deals, sales velocity KPIs, tieing content to role etc.
4. Playbooks have been introduced last year and since only limited progress been made there, is it something you planning to evolve it?
One thing I wanted to mention: beyond the product, the support organization youāve built is amazing. This is one of the best things about Hubspot
Hi @gil1001, thanks for the note about support, you are 1000% correct. One of the things I love most about working on the product at HubSpot is how good our support team is. Knowing that the product that build and the customers that we build it for are being supported by a world-class team is an amazing feeling.
As for your questions, you are totally on point.
1) CRM is critical for the success of our customers. Itās the foundation of the flywheel (or the center depending on the visualization). We want HubSpot CRM to be the source of truth for everything about the customer. Right now, weāre working on making HubSpot CRM more flexible and able to handle every type of data that you would want to keep about your customers. At the same time, weāre thinking about how we can make HubSpot CRM easier to use and basically more invisible. Both are pretty big tasks, but Iām excited about what the teams are working on. Itās related, so I should also mention that weāre doing a lot of work on permissions and access management inside CRM as well. We know thatās really important, especially for larger organizations.
2) Yes. Iām glad to hear that youāve noticed the improvement. Weāre currently making some major changes to our underlying reporting framework, and the core technologies we use. This is specifically so that we can unlock the data thatās hard to report on in HubSpot today and add more power and flexibility to reporting. This is going to be a multi-year initiative, but youāre going to see a lot of progress along the way.
3) Weāre currently working on roles for deals (actually, roles between any object), thatās part of the work I mentioned above to make CRM more flexible for representing your customer data. Also related to question 2, sales reporting is a big focus for us in 2020, the work that weāre doing on the reporting framework is going to open up a lot of new possibilities. I totally hear you on velocity, we want that too.
4) Playbooks is one of my favorite features of our sales product, itās such an amazing tool with a lot of game-changing potential. I donāt want to say that weāre not going to do any work on it, but Iāll be honest, we have strategically slowed down there so we can focus on some of the things I mentioned above.
Thanks again for the questions, youāre clearly really thoughtful about the product and youāve really identified some core things that weāre working on.
Hi Hubspot team! I have a question thatās more general about Hubspotās culture rather than the products. From working with Hubspot employees and attending the Inbound Conference it seems as though Hubspot puts a lot of value in their culture. Whether itās resources, training, remote opportunities, PTO - how do you guys measure the value that you see culture as having?
As Iām sure you know - a lot of companies talk the talk but donāt walk the way and I have a hypothesis that itās because itās hard to measure the ROI of good company culture. Any KPIās, or tips that you guys are willing to share?
Itās hard to measure the impact of investments in culture directly.
A few things you *can* measure:
1) Employee happiness (HubSpot does a quarterly survey of our entire team to see if they are happy, and what we can do to make our company/culture better).
2) Employee retention/attrition
3) Recruiting funnel
4) Employee referrals
The reason we invest so much in culture is that we have a strong belief that in order to attract, retain and engage the best people, culture is important. Itās highly unlikely a company will deliver a delightful experience to customers of the people working at the company arenāt happy themselves.
In our minds, the value of culture is immeasurably high. I donāt think HubSpot would be where it is had we not invested in culture and taken it seriously.