Hi Paul! Thank you, I actually hadn’t considered the tracking links to monitor things internally in Hubspot. We do have UTM transfers in place so that we are able to capture those in the Meetings link whenever someone arrives to our landing page and then gets referred to that other calendar page. However, I’m trying to get visibility on LinkedIn and Facebook using their insight tag/pixel functionalities so that in the future we can optimize our campaigns for actual conversions. The furtherst I got was to count clics on the CTA to book the meeting but I haven’t figured out a way to actually have a tag that listens for a successful booking. The article I shared had some step-by-step to do this, provided the page was hosted via Hubspot and you could isntall GTM there, but my site isn’t so I wasn’t sure if it would work. Any ideas here?
People basically get to my landing page, where they can clic an svg button that says “book a demo” and then a new window opens with the Meetings link hosted via HS. Not sure if there’s a way to actually track what happens next in GTM so it fires the insight tag/pixels.