Allowing Google Analytics 4 (Web data stream) with HubSpot

It can be done, but only if you turn on the UA tracking ID as the property is being set up in GA4. Otherwise we would have to create another property.

https://community.hubspot.com/t5/Reporting-Analytics/Grab-the-Google-UA-code-in-the-new-GA4-format/td-p/391560

Unfortunately, this isn’t the case with most of our clients as they are already set up on GA4. Would love to see an easier work around, but glad there is at least an option if you know to create this UA code as you set up GA4.