# Allowing Google Analytics 4 (Web data stream) with HubSpot **URL:** \ **Category:** HubSpot Ideas\ **Tags:** integrations\ **Created:** [June 7, 2021, 6:28am UTC](https://community.hubspot.com/t/allowing-google-analytics-4-web-data-stream-with-hubspot/38468 "2021-06-07T06:28:36Z")\ **Posts on this page:** 19\ **Page:** 1
**Author:** ![YiRui\_Chua](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/yirui_chua/32/23766_2.png) [@YiRui\_Chua](https://community.hubspot.com/u/YiRui_Chua)\ **Post date:** [June 7, 2021, 6:28am UTC](https://community.hubspot.com/t/allowing-google-analytics-4-web-data-stream-with-hubspot/38468/1 "2021-06-07T06:28:36Z")
Hi team, Commenting for a customer here. Looking forward to see HubSpot supporting GA4 within our integration settings as well (instead of having add to page html) manually! Thanks! ---
**Author:** ![LizaW](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/lizaw/32/97852_2.png) [@LizaW](https://community.hubspot.com/u/LizaW)\ **Post date:** [July 8, 2021, 1:40pm UTC](https://community.hubspot.com/t/allowing-google-analytics-4-web-data-stream-with-hubspot/38468/2 "2021-07-08T13:40:29Z")
Hi Be great to know when HubSpot will be supporting GA4 intergrations soon too ---
**Author:** ![JReekes](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/jreekes/32/14727_2.png) [@JReekes](https://community.hubspot.com/u/JReekes)\ **Post date:** [July 27, 2021, 5:38pm UTC](https://community.hubspot.com/t/allowing-google-analytics-4-web-data-stream-with-hubspot/38468/3 "2021-07-27T17:38:17Z")
I believe this would be simple enough for us customers, if HubSpot used the Global Site Tag (gtag.js) tracking code instead of the old analytics.js method. If HubSpot was using the current Global Site Tag script, we could easily connect the GA-4 property to our existing Google tracking code. [https://support.google.com/analytics/answer/9744165#use\_existing\_tags](https://support.google.com/analytics/answer/9744165#use_existing_tags) ---
**Author:** ![TWLaw](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/twlaw/32/53612_2.png) [@TWLaw](https://community.hubspot.com/u/TWLaw)\ **Post date:** [August 27, 2021, 8:56pm UTC](https://community.hubspot.com/t/allowing-google-analytics-4-web-data-stream-with-hubspot/38468/4 "2021-08-27T20:56:12Z")
It can be done, but only if you turn on the UA tracking ID as the property is being set up in GA4. Otherwise we would have to create another property. [https://community.hubspot.com/t5/Reporting-Analytics/Grab-the-Google-UA-code-in-the-new-GA4-format/td-p/391560](https://community.hubspot.com/t5/Reporting-Analytics/Grab-the-Google-UA-code-in-the-new-GA4-format/td-p/391560) Unfortunately, this isn’t the case with most of our clients as they are already set up on GA4. Would love to see an easier work around, but glad there is at least an option if you know to create this UA code as you set up GA4. ---
**Author:** ![SFergusonII](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/sfergusonii/32/51304_2.png) [@SFergusonII](https://community.hubspot.com/u/SFergusonII)\ **Post date:** [September 8, 2021, 5:27pm UTC](https://community.hubspot.com/t/allowing-google-analytics-4-web-data-stream-with-hubspot/38468/5 "2021-09-08T17:27:14Z")
Looking forward to see this idea as well! ---
**Author:** ![JClimaco](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/jclimaco/32/39641_2.png) [@JClimaco](https://community.hubspot.com/u/JClimaco)\ **Post date:** [March 28, 2022, 5:50am UTC](https://community.hubspot.com/t/allowing-google-analytics-4-web-data-stream-with-hubspot/38468/6 "2022-03-28T05:50:38Z")
Yes - hoping to see an easier workaround as Google will be phasing out Universal Analytics Soon ---
**Author:** ![chrisE](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/chrise/32/53869_2.png) [@chrisE](https://community.hubspot.com/u/chrisE)\ **Post date:** [May 17, 2022, 2:32pm UTC](https://community.hubspot.com/t/allowing-google-analytics-4-web-data-stream-with-hubspot/38468/7 "2022-05-17T14:32:26Z")
Yes, please add GA4 native support to Hubspot asap since GA3 will go away and we need year over year data. ---
**Author:** ![RBaylies](https://avatars.discourse-cdn.com/v4/letter/r/3bc359/32.png) [@RBaylies](https://community.hubspot.com/u/RBaylies)\ **Post date:** [May 31, 2022, 11:00pm UTC](https://community.hubspot.com/t/allowing-google-analytics-4-web-data-stream-with-hubspot/38468/8 "2022-05-31T23:00:10Z")
Yes please … I upvote this compatibility as a bare necessity… ---
**Author:** ![HGriffiths](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/hgriffiths/32/97116_2.png) [@HGriffiths](https://community.hubspot.com/u/HGriffiths)\ **Post date:** [June 1, 2022, 10:31am UTC](https://community.hubspot.com/t/allowing-google-analytics-4-web-data-stream-with-hubspot/38468/9 "2022-06-01T10:31:27Z")
There HAS to be GA4 connectivity for Hubspot to keep its current value proposition re: advertising integrations & attribution into a space where third-party cookies don’t exist, especially with GA4’s focus on improved attribution and plugging in of offline data. We’re 13 months away from from losing UA for good and third-party cookies will disappear shortly after…get on GA4 now, Team Hubspot! ---
**Author:** ![OGS\_Mktg](https://avatars.discourse-cdn.com/v4/letter/o/d6d6ee/32.png) [@OGS\_Mktg](https://community.hubspot.com/u/OGS_Mktg)\ **Post date:** [June 16, 2022, 9:45pm UTC](https://community.hubspot.com/t/allowing-google-analytics-4-web-data-stream-with-hubspot/38468/10 "2022-06-16T21:45:18Z")
Upvote @HGriffiths comment and agree 100%. ---
**Author:** ![TAlfieri](https://avatars.discourse-cdn.com/v4/letter/t/b19c9b/32.png) [@TAlfieri](https://community.hubspot.com/u/TAlfieri)\ **Post date:** [July 8, 2022, 2:11am UTC](https://community.hubspot.com/t/allowing-google-analytics-4-web-data-stream-with-hubspot/38468/11 "2022-07-08T02:11:43Z")
Upvote @HGriffiths comment and agree 100%. ---
**Author:** ![JSexauer](https://avatars.discourse-cdn.com/v4/letter/j/13edae/32.png) [@JSexauer](https://community.hubspot.com/u/JSexauer)\ **Post date:** [July 19, 2022, 11:52am UTC](https://community.hubspot.com/t/allowing-google-analytics-4-web-data-stream-with-hubspot/38468/12 "2022-07-19T11:52:30Z")
There is currently a Beta running for GA4 Hubspot Integration. We are part of it, but experiencing some problems. The numbers that GA4 is showing since the integration just don’t add up to me and differ widely from the data that UA is showing. ---
**Author:** ![HGriffiths](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/hgriffiths/32/97116_2.png) [@HGriffiths](https://community.hubspot.com/u/HGriffiths)\ **Post date:** [July 19, 2022, 11:54am UTC](https://community.hubspot.com/t/allowing-google-analytics-4-web-data-stream-with-hubspot/38468/13 "2022-07-19T11:54:54Z")
@JSexauer at least there’s a Beta running! Do you know if it’s possible for others to enrol? Or can you share who from Hubspot is working with you on it? ---
**Author:** ![JSexauer](https://avatars.discourse-cdn.com/v4/letter/j/13edae/32.png) [@JSexauer](https://community.hubspot.com/u/JSexauer)\ **Post date:** [July 19, 2022, 12:15pm UTC](https://community.hubspot.com/t/allowing-google-analytics-4-web-data-stream-with-hubspot/38468/14 "2022-07-19T12:15:29Z")
@HGriffiths That’s true. As far as I know you simply have to write the support to enroll. I found it myself through a thread where someone mentioned it. And we started participating. Much Luck! ---
**Author:** ![HGriffiths](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/hgriffiths/32/97116_2.png) [@HGriffiths](https://community.hubspot.com/u/HGriffiths)\ **Post date:** [July 19, 2022, 12:49pm UTC](https://community.hubspot.com/t/allowing-google-analytics-4-web-data-stream-with-hubspot/38468/15 "2022-07-19T12:49:33Z")
@JSexauer thanks so much! I have emailed. ---
**Author:** ![HGriffiths](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/hgriffiths/32/97116_2.png) [@HGriffiths](https://community.hubspot.com/u/HGriffiths)\ **Post date:** [July 20, 2022, 7:57am UTC](https://community.hubspot.com/t/allowing-google-analytics-4-web-data-stream-with-hubspot/38468/16 "2022-07-20T07:57:47Z")
All here - the Beta only appears to be available for people using website pages/the Hubspot CMS. There doesn’t appear to be an integration between the overall Hubspot interface, marketing suite etc, for those with their own independent website/CMS. This is disappointing. ---
**Author:** ![OGS\_Mktg](https://avatars.discourse-cdn.com/v4/letter/o/d6d6ee/32.png) [@OGS\_Mktg](https://community.hubspot.com/u/OGS_Mktg)\ **Post date:** [July 20, 2022, 6:08pm UTC](https://community.hubspot.com/t/allowing-google-analytics-4-web-data-stream-with-hubspot/38468/17 "2022-07-20T18:08:26Z")
@HGriffiths I am one of those customers, and it **is** very disappointing. 💯 ---
**Author:** ![Jonno\_Price](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/jonno_price/32/228842_2.png) [@Jonno\_Price](https://community.hubspot.com/u/Jonno_Price)\ **Post date:** [July 12, 2023, 8:04am UTC](https://community.hubspot.com/t/allowing-google-analytics-4-web-data-stream-with-hubspot/38468/18 "2023-07-12T08:04:27Z")
This would be very good for HubSpot branding as well if CMS is to be taken as a serious contender.. ![Screenshot 2023-07-12 at 09.01.24.png](https://d2qpr2jzcazej7.cloudfront.net/original/2X/6/66b4e4b30c84839d57b569db4f09189998dc9e76.png) HubSpot CMS missing in action ---
**Author:** ![SRQ-marketer](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/srq-marketer/32/27089_2.png) [@SRQ-marketer](https://community.hubspot.com/u/SRQ-marketer)\ **Post date:** [July 25, 2025, 9:42pm UTC](https://community.hubspot.com/t/allowing-google-analytics-4-web-data-stream-with-hubspot/38468/19 "2025-07-25T21:42:39Z")
UPVOTE! It’s 2025 and HubSpot STILL hasn’t figured this out?