Allow Personalization Tokens to be Used as URLS in CTAs

7 years and counting since this was requested. What shall we plan for the 10 year anniversary?

I think we might as well plan for the 25 years anniversary based on previous HubSpot obvious gap development time @AMaclachlan9

This is an absolute must. How can a market leading system that combines a CRM and ESP not include personalisation in a CTA?! It’s simply ludicrous not to deliver this natively, and for it to have been a known issue for nearly 7 years with hundreds of upvotes against the request as well, is mind blowing.

Commenting again to be the squeaky wheel. @DanielBertschi and @kaburke use your Hubspot power. Save us all.

Hi, I found an interresting proposition right here : https://community.hubspot.com/t5/Email-Marketing-Tool/Personalized-token-in-CTA-or-Button/m-p/455128

Hi, I found an interesting proposition right here : https://community.hubspot.com/t5/Email-Marketing-Tool/Personalized-token-in-CTA-or-Button/m-p/455128

Commenting here as it seems this has been a feature request for 7 or 8 years now. We have unique URLs for each partner we work with and this seems like adding personalization capabilities to a button shouldn’t be a difficult feature to add. Now our emails have to have a typed out URL which looks tacky or use a different email product to send them out.

And I ran into this again in Commerce. When the payment is successful I want to send the user to a URL on our application to create a new free trial of our video learning platform uQualio.

Easy-peasy if I could write this in the redirect link:

The Best Video Micro-learning LMS & Distribution Platform}&email={{contact.email}}&…