Allow Personalization Tokens to be Used as URLS in CTAs

This isn’t yet available, however, you can fake the CTA experience by converting a CTA into a normal image:

  1. The easiest way to create a PNG version of a CTA is by simply dragging the CTA (from within the CTA editor) onto your computer desktop. This will immediately create a PNG on your desktop.
  2. Upload this PNG into the file manager
  3. add this PNG (that looks exactly like the CTA) to the email and use the personalization token as the image source: <img src=“{{contact.someURLproperty}}” >

Visually, there won’t be a difference but you won’t get the CTA tracking layer. However, you can still use the link clicks to build lists and workflows.