Due to recent privacy regulation changes in some EU countries, we need to turn OFF open and click tracking in emails sent to contacts in those countries (currently only France and Italy). HubSpot has a simple toggle switch so it’s easy to turn off open/click tracking in individual emails, however, that setting also currently disables the account-level email SOURCE tracking setting to “Add source tracking tags to all URLs”.
This means, if we want to track email activity for those messages and include them in any attribution reporting, each link must have UTM tags manually added which wastes a significant amount of time.
I propose a product enhancement for a “UTM-Only” mode where:
- Opens and clicks are NOT tracked for compliance reasons, but
- HubSpot still automatically appends its Email UTMs so attribution in Traffic Analytics and contact source date remains accurate
This would be very helpful as other countries are expected to impose similar privacy regulations in the future. Thanks!