I would like to suggest an enhancement to the HubSpot CRM that would allow the association of the Leads object with custom objects.
Currently, it’s not possible to directly associate a lead with a custom object. The only workaround is to associate the lead with a contact, and then associate that contact with the custom object. However, this method doesn’t fully meet the needs of our use case.
This feature would greatly improve the flexibility and functionality of HubSpot, allowing us to better manage our data, workflows and reports.
This would be extremely value - we have valuable information in custom objects that relate to our specific business domain and that needs to be added to the lead and then associated to the deal when the lead is qualified. It makes the Lead object a lot less valuable if we cannot have this info associated.
I need “LEAD” to be associated to a Custom Object called “EVENT” to better manage Event follow-up and really leverage the new Sales Workspace release. As well, I need “LEAD” to be associated to a Custom Object called “PARTNER” to better manage source and attribution, and also know if they have been submitted to Partner Portal. I also need Association Label / Limits to be editable in the same spirit than the other Objects.
This really should be a feature - and if not, please train your partners to advise a workaround during onboarding, because we’re now in a position where we can’t use the Leads area because this is how we’ve set up.
This association is a need for us. We moved from Pipedrive to Hubspot and one of the main reasons was to use custom objects. Without this part our use case can not be completed. Please solve this asap.