# Adjusted Open Rate

**URL:** <https://community.hubspot.com/t/adjusted-open-rate/73651>\
**Category:** HubSpot Ideas\
**Created:** [January 24, 2023, 8:51pm UTC](https://community.hubspot.com/t/adjusted-open-rate/73651 "2023-01-24T20:51:00Z")\
**Posts on this page:** 4\
**Page:** 1

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**Author:** ![Ricksol](https://avatars.discourse-cdn.com/v4/letter/r/35a633/32.png) [@Ricksol](https://community.hubspot.com/u/Ricksol)\
**Post date:** [January 24, 2023, 8:51pm UTC](https://community.hubspot.com/t/adjusted-open-rate/73651/1 "2023-01-24T20:51:00Z")

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I would like to use _Adjusted open rate_ = _Unique reliable opens in reports._

_That is the calculation:_

_Adjusted open rate = Unique reliable opens / (Unique delivered - Unique unreliable opens)._

_It is in the email reports but can’t be used in reports, it would seem not a big effort to add it as a property._

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**Author:** ![LUlrich1](https://avatars.discourse-cdn.com/v4/letter/l/9dc877/32.png) [@LUlrich1](https://community.hubspot.com/u/LUlrich1)\
**Post date:** [January 31, 2023, 4:36pm UTC](https://community.hubspot.com/t/adjusted-open-rate/73651/2 "2023-01-31T16:36:28Z")

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Agreed, this is definitely needed.

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**Author:** ![MWogan](https://avatars.discourse-cdn.com/v4/letter/m/f0a364/32.png) [@MWogan](https://community.hubspot.com/u/MWogan)\
**Post date:** [December 21, 2023, 8:10am UTC](https://community.hubspot.com/t/adjusted-open-rate/73651/3 "2023-12-21T08:10:27Z")

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Definitely needed in the system

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**Author:** ![AMorgan81](https://avatars.discourse-cdn.com/v4/letter/a/9de0a6/32.png) [@AMorgan81](https://community.hubspot.com/u/AMorgan81)\
**Post date:** [January 3, 2024, 7:15pm UTC](https://community.hubspot.com/t/adjusted-open-rate/73651/4 "2024-01-03T19:15:48Z")

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Agreed!
