# Adding CTAs to Sales Emails

**URL:** <https://community.hubspot.com/t/adding-ctas-to-sales-emails/90404>\
**Category:** HubSpot Ideas\
**Tags:** snippets, ctas, sales-email\
**Created:** [September 25, 2023, 3:02pm UTC](https://community.hubspot.com/t/adding-ctas-to-sales-emails/90404 "2023-09-25T15:02:45Z")\
**Posts on this page:** 8\
**Page:** 1

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**Author:** ![cpsam](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/cpsam/32/76274_2.png) [@cpsam](https://community.hubspot.com/u/cpsam)\
**Post date:** [September 25, 2023, 3:02pm UTC](https://community.hubspot.com/t/adding-ctas-to-sales-emails/90404/1 "2023-09-25T15:02:45Z")

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It would be wonderful & time saving if the Sales template emails had a section to add a CTA.

Right now, I have to go to Marketing \> Lead Capture \> CTAs \> create a CTA. Then I have to take a screen shot after it’s made & upload it to my images. Then, I can finally go to my Sales template, insert the image, & add a link.

HS has nearly everything else, why doesn’t it have this? A good chunk of my emails are made in these templates & this would save time & make procedures more efficient.

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**Author:** ![VCarpenterDC](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/vcarpenterdc/32/200074_2.png) [@VCarpenterDC](https://community.hubspot.com/u/VCarpenterDC)\
**Post date:** [September 25, 2023, 3:05pm UTC](https://community.hubspot.com/t/adding-ctas-to-sales-emails/90404/2 "2023-09-25T15:05:45Z")

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This is definitely needed to help streamline emails!

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**Author:** ![marcy730](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/marcy730/32/31330_2.png) [@marcy730](https://community.hubspot.com/u/marcy730)\
**Post date:** [September 26, 2023, 2:07pm UTC](https://community.hubspot.com/t/adding-ctas-to-sales-emails/90404/3 "2023-09-26T14:07:57Z")

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Such a good idea! I hate using images as buttons just in case someone has their images turned off. I would love to be able to just place the CTA’s we already have made in the email. Great idea!

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**Author:** ![jnix284](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/jnix284/32/29_2.png) [@jnix284](https://community.hubspot.com/u/jnix284)\
**Post date:** [October 4, 2023, 12:54am UTC](https://community.hubspot.com/t/adding-ctas-to-sales-emails/90404/4 "2023-10-04T00:54:52Z")

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I’m not sure this will be possible for a few reasons - 1 the “old” CTA tool is now the Legacy CTAs which are being sunsetted (where you create the button, style it, configure the link and it has the tracking built in), 2 the “new” CTA tool that’s now available for Starter tier+ uses an iframe embed option which wouldn’t be possible via email and 3 the “old” CTA tool used HTML with CSS that is not supported by email providers.

Have you run any A/B tests with your sales sequences comparing emails with “CTA” button/image links compared to plain text links?

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**Author:** ![AToro9](https://avatars.discourse-cdn.com/v4/letter/a/58956e/32.png) [@AToro9](https://community.hubspot.com/u/AToro9)\
**Post date:** [April 19, 2024, 8:49am UTC](https://community.hubspot.com/t/adding-ctas-to-sales-emails/90404/5 "2024-04-19T08:49:01Z")

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Definitely needed in order to track opens on Hubspot files links!

1) There is no analytics on these types of files links (not “normal links” like a website page)

2) When sales want to include e.g. a PDF link (hosted in Hubspot) in their sequences they have no way to know how many people clicked it.

3) A way would be to use a CTA instead - but we cannot embbed a CTA either…

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**Author:** ![frnkr](https://d10pqhm3lwygmk.cloudfront.net/user_avatar/community.hubspot.com/frnkr/32/2679_2.png) [@frnkr](https://community.hubspot.com/u/frnkr)\
**Post date:** [June 3, 2024, 10:43am UTC](https://community.hubspot.com/t/adding-ctas-to-sales-emails/90404/6 "2024-06-03T10:43:46Z")

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My use case is as follows:

I would like to add CTA (eg links) eg to ask if my customer still likes to continue our conversation (Yes / No) and then gather analytics (how many yes/no/non-clicks) for these.

Optimally these different CTAs could be built as a snippets and then added on emails with a clik.

Buttons would be ok, but not sure how often it will default to links due to the customers not loading images.

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**Author:** ![LAdams90](https://avatars.discourse-cdn.com/v4/letter/l/91b2a8/32.png) [@LAdams90](https://community.hubspot.com/u/LAdams90)\
**Post date:** [June 14, 2024, 11:03am UTC](https://community.hubspot.com/t/adding-ctas-to-sales-emails/90404/7 "2024-06-14T11:03:37Z")

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Definitely something that is needed!  
Being able to embed a CTA in a Sales/one to one email would be fantastic and open up so much more reporting.

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**Author:** ![GiClapis](https://avatars.discourse-cdn.com/v4/letter/g/ea5d25/32.png) [@GiClapis](https://community.hubspot.com/u/GiClapis)\
**Post date:** [February 19, 2025, 2:15pm UTC](https://community.hubspot.com/t/adding-ctas-to-sales-emails/90404/8 "2025-02-19T14:15:54Z")

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This would be fantastic! We can already add Documents to the Sales emails, I don’t see why CTAs would be difficult to add
