Academy Short | What Are HubSpot Objects?

Do you know how your HubSpot CRM stores and structures your crucial business data? Understanding HubSpot Objects is the key to mastering your data model and leveraging your CRM’s full potential!

In this essential Academy On-the-Go video, join Meg Duffy ( @MDuffy ) as she provides an overview of the core components of the HubSpot data structure. You will learn about:

  • Core Objects: How foundational containers like contacts, companies, and tickets store customer information.
  • Sales Objects: How deals, leads, and quotes capture transaction and sales process data.
  • Associations: How relationships are defined between records (e.g., linking companies to multiple contacts).
  • Data Model: How to navigate the interface to view properties and associations across all your objects.

Unlock a deeper understanding of your CRM’s architecture today!

Watch the full guide now! HubSpot Academy