Academy Short | Best Practices for Mapping Data to HubSpot


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Feeling overwhelmed by the thought of migrating complex data to HubSpot? Success starts with preparation, not just technical execution!

In this structured Academy On-the-Go video, join Lead Professor Meg Duffy (@MDuffy) as she breaks down the best practices for successfully mapping your data to HubSpot.
You’ll learn how to involve the right stakeholders (IT, Sales, and Marketing), standardize your data terminology with a ‘translation dictionary,’ and define your ideal future state.
Meg also covers how to assess integration solutions—from pre-built marketplace apps to custom API work—ensuring your final setup is accurate, scalable, and fully aligned with your team’s business use cases.

Watch the full guide to build a thoughtful, documented plan for your data migration!
:backhand_index_pointing_right: Best Practices for Mapping Data to HubSpot