Ability to filter only one column in a HubSpot report table, like Excel

Hi all,

I’m trying to build a management summary dashboard in HubSpot with fewer reports and more consolidated tables.

At the moment, one of the biggest limitations I’m running into is filtering. In HubSpot, when I apply a filter, it affects the whole report rather than just one column in a table.

What I’d like to achieve is something closer to Excel behaviour, where a filter can be applied to one specific column only, without changing the other columns or the full report logic.

Example use case

I have reporting data that I’d like to bring into one table or a small number of tables for leadership reporting. Some columns need to reflect different filtered views, such as:

  • pipeline values for one team
  • closed business for another team
  • target vs actual metrics with different logic

Right now, this seems to require multiple separate reports, because applying a filter changes the whole report instead of just the relevant column.

Feature request

It would be really useful if HubSpot reports allowed:

  • column-level filtering within a single table
  • different filter logic for different columns in the same report
  • more flexibility for building executive summary tables without needing so many separate reports

Has anyone found a workaround for this, or is this a current product limitation?

Thanks!