topic Re: Who is your business's buyer persona? in Inbound

Who is your business's buyer persona?

Champion — Thu, 12 Aug 2021 14:01:52 GMT

If you want your company to grow better, you need to have a deep understanding of your ideal customer. What does your business's primary buyer persona look like?

In the comments below, share the following:

Name (of persona)
Demographics
Motivations
Challenges
Etc.

*To learn more about this, check out the Creating Buyer Personas lesson via HubSpot Academy.

Re: Who is your business's buyer persona?

rraorakhi — Mon, 12 Jul 2021 14:17:00 GMT

Name: Mighty Prince
Demographic: matured client.
Motivations: trusts the services provided.
Challenges : poor payments yet happy and satisfied client.
Hence word of mouth works to get new prospects.

Re: Who is your business's buyer persona?

BCira — Wed, 14 Jul 2021 00:13:19 GMT

Terry: general contractor
Usually male, over 50 y-o
Motivated to find, bid, and manage projects with a system that will give him a good ROI and save time
Challenge to find time to train team and cannot rely soley on automation; not computer savvy
Wants a system to empower his team and streamline workloads.

Re: Who is your business's buyer persona?

AKalwasinski — Wed, 14 Jul 2021 18:09:30 GMT

In the comments below, share the following:

A 3 star michelin chef
To prepare amazing food that everyone must have
To keep those stars and try to achieve more
Food Critics could give them a bad review, Other bad reviews from others, undercooked food, Serving a bad dish
Keep working hard and they will achieve what they set their mind to

Re: Who is your business's buyer persona?

Rumbi — Thu, 15 Jul 2021 14:04:50 GMT

Name: Bendy Beck

Demo: Women +30

Motivations: Weightloss and flexibilty

Challenges: client turnover

Re: Who is your business's buyer persona?

OJoshua6 — Thu, 15 Jul 2021 22:43:09 GMT

Name: Madam T
Demographics: Educated Parents
Motivations: Joy of child on returning home
Challenges: Coupling teaching with fun.

Re: Who is your business's buyer persona?

ELDinCT — Thu, 15 Jul 2021 23:27:53 GMT

Andrea artist
Mid-career artist that wants shows in well-known museums and wants to expand her network of affluent collectors to sell more art
Mid 50s
Challenges: handling the administrative and marketing herself, taking time to collect leads and follow up

Re: Who is your business's buyer persona?

JEmami — Fri, 16 Jul 2021 03:57:35 GMT

in my oral history website the persona is someone who is a foreigner who lived in Iran in the 1950s, 1960s or 1970s and wishes to tell their story. They are a forgotten people and most wish to tell their story. The challenge is that some of them have demurred from having their stories publicized after it had been produced. I have to figure out a way to get an agreement before I take the time.

Re: Who is your business's buyer persona?

SAbdulSamad — Fri, 16 Jul 2021 12:03:13 GMT

A 3 star michelin chef
To prepare amazing food that everyone must have
To keep those stars and try to achieve more
Food Critics could give them a bad review, Other bad reviews from others, undercooked food, Serving a bad dish
Keep working hard and they will achieve what they set their mind to

Re: Who is your business's buyer persona?

TCarter — Fri, 16 Jul 2021 15:11:22 GMT

Sserendipity Snacks
Medium to Large Manufacturers
Export capabilities, Labelling, Scalability, Finance access
Wants to export but needs the correct infrustructure to increase opportunities

Re: Who is your business's buyer persona?

MEmbaby — Fri, 16 Jul 2021 21:02:58 GMT

The Personas identified as :

- HR persona

- Finance

- C-Suite

Demographics are adjustable to adapt the most possible personalization

Motivations are scaling and growing as a recently funded start-up

challenges are identified as much as the customer is educated about the product and the competition

Re: Who is your business's buyer persona?

jessajaos — Sat, 17 Jul 2021 08:10:11 GMT

Name (of persona): Young Adolf
Demographics: Young adult users of social media
Motivations: Find products that is easy to use and is eye appealing to their colleagues
Challenges: They are changing adept and wanted things all align with what is trending

Re: Who is your business's buyer persona?

iLetiagina — Sun, 18 Jul 2021 12:24:55 GMT

Name / Mark Millet

Demographic / mid age employee 25-40, single, have friends

Motivations / Use free time to enjoy life, meet friends, hit the gym

Challenges / trying to switch every part of life routine to online, doing researches, using apps or websites, onlying shopping, payments, bookings etc

Re: Who is your business's buyer persona?

MaggieN — Mon, 19 Jul 2021 17:07:02 GMT

Small/Medium Business

Located near me

Search for marketing advice

Re: Who is your business's buyer persona?

SFay — Tue, 20 Jul 2021 14:35:37 GMT

Name: Manager Mark

Demographic: Early 20s male not in major city, hungry to work in music without much industry experience

Motivations: Working with talented clients, building career artists, art/reputation before money

Challenges: No infrastructure in city to grow which hurts clients, as well

Re: Who is your business's buyer persona?

APond — Tue, 20 Jul 2021 16:31:57 GMT

Name: Selling Sean
Demographics: Middle aged male car dealer
Motivations: get customers to lot, in cars, and driving home satisfied
Challenges: COVID, expenses, too much information, perception of salespeople

Re: Who is your business's buyer persona?

jdesamero — Tue, 20 Jul 2021 17:57:32 GMT

Name: Agency Alice
Demographics: Typically an urban marketing professional working for an agency
Motivations: Successful campaign launches
Challenges: Understanding the difference between data providers and knowing whether data will be a good fit

Re: Who is your business's buyer persona?

GParanada — Wed, 21 Jul 2021 07:52:50 GMT

Marketing Mertle
Demographics: young to seasoned professional
Motivations: To grow their business via online marketing
Challenges: Other companies who have gone online

Re: Who is your business's buyer persona?

RKusters — Thu, 22 Jul 2021 15:05:53 GMT

Big Bennie
50+, German, owns a production and multiple shops
wants to grow and be more efficient in baking products
hard to find staff, needs to invest, environment laws restrict the business

Re: Who is your business's buyer persona?

SKruper — Fri, 23 Jul 2021 16:14:14 GMT

Busy Betty

Works for a small to medium-size company with a resource-strapped marketing team

Would like to improve their website to grow their business, but do not have the internal resources to do so