topic Re: Understanding how to visualize MQL > SQL + conversion rate in Dashboards & Reporting

Understanding how to visualize MQL > SQL + conversion rate

LHolmberg7 — Tue, 21 May 2024 09:45:50 GMT

Hi,

We have incoming MQLs that goes into our sales funnel. If they qualify, they move on to become a potential opportunity (SQL).

I'm not sure I fully understand how it works. Have I understood it correctly by describing the picture like this:

"This graph shows that we had five incoming MQLs, of which none have yet to become a potential opportunity"?

My goal is to visualize a deal going from MQL to potential opportunity (SQL) + the conversion rate between

Re: Understanding how to visualize MQL > SQL + conversion rate

HFisher7 — Tue, 21 May 2024 10:01:31 GMT

@LHolmberg7 - Looks to me you've built it out perfectly, just be mindful that there may be a date filter on your report (found just off your screenshot top left)

Re: Understanding how to visualize MQL > SQL + conversion rate

LHolmberg7 — Tue, 21 May 2024 10:49:46 GMT

Hi Hannah,

Thanks for the reply! Yes, the date is intentional 🙂

Best,

Linus